This week my entry is a little different. I want to highlight a two part interview that the Seattle Examiner published from their Lessons from Entrepreneurs series. Yes, a bit of shameless self-promotion! It was a real honor to be selected and featured by Charmin Calamaris. When I started this journey (and it is a journey), a few years ago I had no idea how hard it would be to launch a product. We see success stories like Spanx and think success happens overnight. The truth is that most entrepreneurs work quietly and very hard for a number of years before major success arrives. However, everyday there are little successes that should be recognized and celebrated . Today, mine is the Vemayca Profile and Q&A in the Seattle Examiner.
Linda Snyder from Seattle Ladies Who Launch told me that you have to launch a product to know how to launch a product. That makes perfect sense to me! If I can help one other entrepreneur with my Profile and Q&A that would make me happy. Please pass it along to anyone you know who is thinking of starting their own business.
A make-up expert recently shared her list of make-up items that she could not live without. The list was featured in a major women’s magazine. I got to thinking about my list. How could I possibly narrow the choices down to just five products? I don’t consider myself a make-up expert by any stretch of the imagination, but admittedly, I love all things related to make-up and cosmetics (you already knew that).
Here is my list:
Maybelline Mascara-What can I say, it does the job and it is inexpensive. I still can’t figure out why anyone would pay over $6.00 for mascara, especially since mascara needs to be replaced so often. I think my eyes are my best facial feature so mascara is at the top of my list.
Trish McEvoy Luxe Moisture Balm-I love, love this product and I use it on my lips every day. It goes on like silk and keeps my lips feeling super soft. When I don’t have appointments outside the house, it is the only thing I wear on my lips. I also use it on areas of my face that needs a little extra moisture. It is a multiple purpose balm and definitely worth every penny.
Bare Minerals Powder Foundation-My friends know that I am a huge fan of Bare Minerals. There are several reasons why I love this powder foundation. It is all natural, I travel a lot and it is one less liquid to worry about and finally, this powder makes my skin look flawless.
Bare Minerals Powder Blush-This blush was placed on my list for the same reasons I love the Bare Minerals Powder Foundation. My skin is fair, so adding color to my cheeks and forehead is a definite must do, especially during our winter months in Seattle. This blush looks better as the day wears on.
Ocean Potion Sun Block-It is probably a little odd of me to include sunscreen on my list, but it is a must have for me. No matter what time of year, I wear sunscreen. During a trip to South Beach, Florida, I discovered this wonderful sunscreen and I have been using it ever since. It is not sticky and doesn’t have that strong sunscreen smell.
This was a really good exercise for me, since it caused me to get my make-up must haves organized. I stocked up last week and this will carry me through the summer. What are your five must have make-up products?
In the movie, “It’s Complicated”, Meryl Streep’s character Jane wears a pair of purple boots. She looked fantastic in them. After the movie, I couldn’t stop thinking about her boots. Maybe it was time for me to push the envelope and add more variety to my shoe collection. I searched zappos.com and came across a fabulous pair of Franto Sarto purple pumps, ordered them and in typical zappos.com style, I had them on my feet in two days. I jumped right into this decision, despite the fact that purple isn’t a color I normally go for. My new shoes are surprisingly comfortable and I absolutely love them.
I have a organizational rule for my closet. When I buy a new pair of shoes, I must get rid of an older pair. Unlike celebrities who have huge closets devoted to shoes, the space in my 1960’s house is very limited. In my world, I have to put effort into keeping my shoes neatly organized. The clear plastic shoe-boxes available at the Container Store work perfectly for me. They stack really nicely and keep the dust off my shoes. Now that I work from home, I limit myself to 25 boxes. When my new purple suede shoes arrived, I eliminated one pair of shoes. It wasn’t that hard, because I can always find a pair of shoes that I haven’t worn in a while or that has seen better days. How do you keep your shoes organized?
Veronica
Winter is really hard on my skin, especially since I have super dry skin. It is an ongoing challenge keeping my skin moisturized and looking good. After returning from our ski trip to Whistler I noticed that my skin had taken a serious turn for the worse. It was parched, dull and you could see every single wrinkle on my face! I concluded that simply applying a thick layer of moisturizer on my dry and dehydrated skin was doing nothing to improve matters. Why I thought that would ever work is beyond me.
Although I update my makeup palette regularly, I had not updated my skincare routine since leaving Texas. Launching Vemayca left me precious little time, so I had a good excuse. What I discovered, is that the skincare options now available are just unbelievable. Besides the usual array of cleansers and moisturizers, there so many new anti-aging, firming and hydrating products. You can easily establish your very own day spa in your bathroom.
This is all so exciting to me! Last week I got organized and added the following to my skincare arsenal: exfoliating pads, microderm abrasion, a firming cream and a heavy duty night cream. Within a couple of days I could see and feel the difference. My skin looks brighter and is soft and smooth. The firming cream is like having a mini facelift. My husband Dave noticed right away! I am now a walking advertisement for what the right skincare products can do. Am I the only one that has suffered with dry skin needlessly?